exterior painting

5 Benefits of Repainting Your Business

5 Benefits of Repainting Your Business

After years of wear and tear from weather elements such as snow, rain, cold and heat, your commercial building begins to look worn out and tired. When the paint job on your business building starts showing signs of fading, flaking, peeling or bubbling, it’s time for a new paint job.

There’re numerous benefits of repainting your business. For starters, the status and look of your business exterior send a powerful message to potential customers and the general public. Customers prefer a friendly, aesthetically pleasing business. Repainting your business with attractive colors and showing pride in maintaining your property can attract more customers and receive more referrals.

1. Boost Morale and Productivity

Employee morale, retention, and productivity are directly influenced by their visual surroundings. Journals and survey reports regularly cite the undisputed value of bright and clean workplaces. Repainting your business with a new coat of paint will lift the spirits of your employees than a dull environment. Successful businesses create vibrant and positive environments that employees can take pride in.

2. Attract New Customers

A well maintained and physically appealing business building is a reflection of the pride business owners have in their business. Both the exterior and interior of your business should invite customers and encourage them to come back after they leave. It’s all about making your customers comfortable when they’re at your business.

3. Competitive Advantage

Repainting your business regularly and maintaining a quality paint job is a good way to set your brand apart. Each business has colors that associates with its brand and company. So if your business already has its brand colors, it shouldn’t be difficult to express the same to the painting contractor.

If you don’t have brand colors yet, you can get inspiration from your logo or the general guidelines in your industry. Generally, bright, vibrant colors increase the impression of energy and vitality while neutral colors express calmness and reliability.

4. Preventive Maintenance

Repainting the exterior of your business is a cost-effective way of maintaining your property. Paint adds a protective coat on your wall and prevents entry of bugs and water from getting in contact with your siding. Repainting surfaces regularly will prevent your business from deteriorating to the point of needing a major overhaul.

Generally, paint deteriorates over time, and this may lead to paint showing signs of fading, flaking and peeling. If this isn’t repaired in good time, it might dull the image of your building and result in extensive damage. To avoid this, consider painting your business regularly on a strict schedule.

5. Increases Property Value

If you own a commercial rental property or want to sell your office space soon, a new coat of paint will increase the value of your property and attract more potential clients to move their business into your property. While repainting, be wise about the choice of colors –too bold or bright colors might turn potential clients away. Opt for neutral, calm colors instead.

6. Increases Your Property’s Lifespan

A well-maintained property undoubtedly lasts longer, and if you are looking to add several more years to the structural integrity of your building, consider a professional repaint. Painting your business property regularly protects it against harsh elements such as snow, rain, UV rays, frost and others that could damage the exterior of your property.

Bottom line

As you can see, repainting your business or commercial building comes with undisputed benefits that could benefit both your employees and customers. It creates a comfortable working condition for employees and attracts more customers. So if you wish to take advantage of these benefits, increase the value of your property and extend the life of your siding, consider hiring a professional painting contractor for the job.